M&Ms and Jogging at The Blog / Ethan Bodnar

M&Ms and Jogging

Published

on November 5, 2006

I have been seeing a lot of the TRUTH and ABOVE THE INFLUENCE commercials lately. One caught my attention and I thought I might share it with you. It shows a guy who jogs around to many addiction help centers, if you would. And he goes in and asks if they treat addictions to M&Ms and Jogging. Of course they all reply No with a unsure look on their face.

The point is that cigarette company analysts compared the addiction of M&Ms and jogging of that to cigarettes. That is ridiculous which makes this commercial great because it tells a story. (Im currently reading All Marketers are Liars)

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